Here’s your Friday Fundraising Graphic - a quick idea for you to put into your money-raising toolkit!  

(Click image to enlarge for printing or easier reading)

These two hard-won truths are borne out by data from multiple studies. And if a Major Donor who you have a 1-to-1 relationship with makes a request, you should honor it. But don't apply any one person's opinion to your donor communications that go to everybody.
 

For more helpful fundraising ideas and tools, visit our blog here, or view more resources here.